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Search results for “My Trip and More”
How millennials are being creative with their travel
06/11/2017
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11:17:49 PM
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Bleisure (business+leisure) travel is prevalent among millennials and companies need to consider how to meet their employees' needs for such kind of travel.
A report about The Chinese Luxury Traveler 2017
06/07/2017
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8:44:07 PM
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Some 60% of outbound luxury travelers willing to spend more than 3,000 yuan for a room night and travel business or first class. Customized travel services have begun to spread.
Does Chinese social media matter outside China?
05/17/2017
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5:14:08 PM
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Transforming a long-standing global airline into a customer-centric digital organization begins with listening. And even outside China, the Chinese social media is part of the first step.
Meta-search in China — as astute as it gets
08/30/2016
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5:58:08 PM
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From pure traffic generation to moving into areas of facilitated bookings, meta-search has come a long way. And China seems to have predicted well and led the way.
Listen up, Grandad, messaging is the new talking
05/31/2016
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5:13:43 PM
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Since today’s mobile users are so conditioned to type that sometimes they forget to speak, suppliers are tapping into this behavioural shift in order to build similar chat-style dialogues between customers and machines, or bots.
Air France KLM banks on its entrenched sales strategy in China
05/25/2016
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11:14:05 AM
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Indirect offline distribution has opened up for foreign carriers in the last couple of years. Air France KLM is making the most of its association with offline and online agencies built over the years to maximize sales.
5 areas that can enhance the UX strategy
05/11/2016
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11:05:23 AM
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In order to enhance user experience strategy, airlines can target low hanging fruit with collaboration, optimize the booking flow, optimize designing for different platforms, manage offer and track cross-device.
Counting on prowess of social content to fill seats
05/09/2016
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10:32:31 PM
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Cathay Pacific has been running a campaign, relying on stories/ content to entice people in the US to take the leap and travel to China.
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